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| CEW ADDRESSES HISPANIC MARKET | |
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Univision’s Graciela Eleta with Macy’s Linda Levy and Alexandra Vegas of P&G. |
Cosmetic Executive Women (CEW) hosted its first Women & Men in Beauty Series event of the new year on January 19 in New York City. Graciela Eleta, senior vice president of the Client Development Group for Univision Communications; |
MANE TAKES SCENT TO NEW LEVEL
French Perfume house, Mane, recently showcased their latest marketing initiative, Fragrance Avatar—a multi-sensorial exhibition of animated olfactive art inspired by visual images—at its Manhattan Creative Studio.
With the goal to put the artistry back into perfumery, Mane removed all the usual constraints facing perfumers, such as concepts, consumer demographics, branding, price point, etc., and challenged five perfumers to create fragrances from their very core, as personally inspired by visual imagery.
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January 23, 2012
ERNO LASZLO CELEBRATES 85 YEARS
Known for his custom skin care formulations and A-list roster of clients, the late Dr. Erno Laszlo’s traditions will continue to touch the faces and lives of many as the brand begins a new chapter after 85 years.
Charles Denton, formerly of Fold7 and Molton Brown, recently acquired Erno Laszlo with a renewed vision built upon the brand’s enduring philosophy.
“The new Erno Laszlo is relevant, reinvigorated, redesigned and reborn, said Denton, CEO. “I’m privileged to have the opportunity to lead this unique business at a time when people are turning to products that keep their promises.”
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January 23, 2012
TARGET LAUNCHES PIXIGLOW COLLECTION
Pixi creator and Target beauty design partner, Petra Strand, has partnered with The Walt Disney Company to launch the PixiGlow collection, an extension to the existing Pixi beauty line.
Inspired by Tinker Bell, Disney’s most iconic fairy, the collection was developed in a unique collaboration between Strand and Disney character artist, John Quinn, whose task was to turn the fairy of childhood memories into a vintage-inspired beauty who could appeal to women of all ages.
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January 23, 2012











Category: Skin care

